3. Why you should stay the course
"Our industry will see a mass exodus in the coming months," predicts Andrew Coates on Facebook.
For some it’ll be a sad necessity; with no income from training, they’ll have to find another way to make a living.
Others will see the pandemic as a sign the fitness industry will never offer the stability and security they want.
That means there’ll be a lot of opportunity for those who stick around.
Why? Because personal trainers aren’t the only ones contemplating existential questions right now. Our customers
are also at an inflection point.
Think of it from the point of view of someone who’s obese, or has difficulty breathing, or who’s severely deconditioned. This pandemic is their wakeup call. They know they need to take action to improve their long-term health.
Even those who weren’t at exceptionally high risk this time around will feel as if they dodged a bullet. They won’t be taking their health for granted anytime soon.
"Hold on and get through this however you have to," Coates recommends. "There’s a bright future for those who stay the course."
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